And even when they try to add animation, they realize that building in animation – can take HOURS.
This is why many presenters are hesitant to use animation effects as they are not sure about how to use animations professionally. We too hate flying bullets, swivelling sentences and dancing animations. Many presenters jazz up their slides with irritating and amateur animations. Amateur and flashy animations can turn off your audience. This helps your audience to group and organize information in their head. So, animation must break your message into logical parts. A good animation makes your audience focus on the message rather than the animation. Not on the slides or the jazzy effects or the skills of the presenter. Professional animation makes it easy for your audience to focus on the message. This also allows you the opportunity to use a contrasting animation for a specific element, if you wish to draw audience attention to that specific point. Animation needs to be consistent across ideas and go with the flow of thought. If the same element is animated in two different ways, your audience may end up getting confused. Animation should never be added for ‘entertainment’.
If you use animation on a slide to attract their attention and have no valid explanation for that animation, you disappoint your audience.
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